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Madhuvan: Rebranding the Food Truck Experience

Project type

Branding

Date

2022

Location

Delhi, India

The project involves a comprehensive rebranding of the "Madhuvan" food truck, encompassing logo design, packaging, uniforms, signage, business cards, menu cards, and a Marketing Brand Campaign Strategy. Additionally, it includes the creation of a unique mascot to represent the brand and a complete overhaul of the food truck's aesthetic to align with the brand identity and provide customers with a creative and immersive experience.

By Harshita Roy

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